I have just come back from shopping and noticed a special offer on a cleaning product, the product was FLASH MULTI SURFACE CONCENTRATED CLEANER 400ml the original price was £2.05, but reduced to 96p.
There was two fragrances on the shelf CRISP LEMON and BLOSSOM & BREEZE I put the blossom & breeze into my basket and continued on round the corner where it was noticed that only the LEMON was 96p all the others were reduced to £1.17, 21p more and the original price for the other fragrances were marked at a full price of £2.49 (£1.17 reduced price).
I have known supermarkets reduce one product while at the same time increasing the same product because it is in a different container, or having the same product on sale at two different prices in the same store, how they do that when they use a bar-code is beyond me.
I wonder how many people just saw the 96p and thought they had the option of two fragrances when on closer inspection of the label it stated CRISP LEMON was the only fragrance on offer at 96p and all the others were 21p dearer. How many didn't even check the receipt after paying for the BLOSSOM & BREEZE fragrance, thinking they would be paying 96p but in fact paid £1.17.
Maybe this was a one off by an employee who just wanted to get the product on the shelf, but in my opinion it was a deliberate ploy to mislead the customer into thinking both the fragrances were on offer at 96p as the customer normally only sees the price not that it relates to just one fragrance.
I emailed the CEO of Morrison's to tell him exactly what I thought, lets see if he replies personally of sends it down the chain for one of his customer service staff to deal with.
There was two fragrances on the shelf CRISP LEMON and BLOSSOM & BREEZE I put the blossom & breeze into my basket and continued on round the corner where it was noticed that only the LEMON was 96p all the others were reduced to £1.17, 21p more and the original price for the other fragrances were marked at a full price of £2.49 (£1.17 reduced price).
I have known supermarkets reduce one product while at the same time increasing the same product because it is in a different container, or having the same product on sale at two different prices in the same store, how they do that when they use a bar-code is beyond me.
I wonder how many people just saw the 96p and thought they had the option of two fragrances when on closer inspection of the label it stated CRISP LEMON was the only fragrance on offer at 96p and all the others were 21p dearer. How many didn't even check the receipt after paying for the BLOSSOM & BREEZE fragrance, thinking they would be paying 96p but in fact paid £1.17.
Maybe this was a one off by an employee who just wanted to get the product on the shelf, but in my opinion it was a deliberate ploy to mislead the customer into thinking both the fragrances were on offer at 96p as the customer normally only sees the price not that it relates to just one fragrance.
I emailed the CEO of Morrison's to tell him exactly what I thought, lets see if he replies personally of sends it down the chain for one of his customer service staff to deal with.
No comments:
Post a Comment